Affiliate Program Tips
With so many different affiliate programs pushing their way on the market, how do you know which is truly the most rewarding? If you've read through the section discussing the various types of affiliate programs, you'll find only programs dealing with online casino will give you the opportunity to earn what you'd like. Keeping this in mind, here are some things to consider first when signing up for an affiliate program.
- What percentage does the affiliate program offer? Also, is the percentage based on the casino's GROSS or NET earnings? You can expect a payout anywhere from 20% to 50%. With an affiliate program that gives you a 50% commission rate you can expect some hidden charges such as credit card processing fees ranging from 4% to 6%. Unless it is stated clearly on their site, you may have to read the fine print to find out how much will be deducted from your actual earnings.
- Where are you sending your traffic and how good is the online casino at converting the players you send them? Low numbers indicate low profit for you. When you come across an affiliate program with high payout percentages, be sure to check out their partners? Have you heard of them before? Are they trustworthy? Is it a branded product? If the product or service you're selling is known on the market, your profit will be greater.
- Are return customers taken into account or are you only compensated on the transaction that takes place at the time the person was referred through your site? Sometimes, return customers can yield the most profit; they came back for a reason, right? No one is willing to play at an online casino repeatedly without the belief that they can trust the online establishment. This often results in bigger deposits, which means bigger commission for you.
- How many clients do you have to choose from? The more casinos an affiliate program has as clients, the better (well, given that their conversion rates are good). Instead of advertising one, you can advertise 5 casinos; in this way, the odds of someone clicking on your banner are higher. Think about it, everyone has a preference as to where they like to gamble online. If you're only advertising one casino and it happens to be one that some of your visitors aren't fond of, you will loose that traffic. However, if you offer your visitors a choice, each is more likely to find something they like.
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